@inproceedings{ReunanenRoehrHolopainenetal.2017, author = {Tero Reunanen and Thomas R{\"o}hr and Timo Holopainen and Ludger Schneider-St{\"o}rmann and Jobst G{\"o}rne}, title = {On the Basis of the Sales Engineering Competences and Education}, series = {Advances in Human Factors, Business Management and Leadership}, editor = {Jussi Kantola and Tibor Barath and Salman Nazir}, publisher = {Springer International Publishing}, address = {Cham}, isbn = {978-3-319-60371-1}, doi = {10.1007/978-3-319-60372-8\_16}, pages = {160 -- 172}, year = {2017}, language = {en} }