@article{GeigerBischoffVogler2022, author = {Geiger, Ingmar and Bischoff, Lena and Vogler, Thilo}, title = {Multiple parties behind and across the table}, journal = {Industrial Marketing Management}, volume = {103}, doi = {10.1016/j.indmarman.2022.03.014}, institution = {Wirtschaftswissenschaften}, pages = {170 -- 182}, year = {2022}, language = {en} }