Grundlagen des Marketing
| Author: | Philip Kotler, Gary Armstrong, Lloyd Harris, Nigel Piercy, in deutsch bearbeitet von Schrader, Marc-Falco |
|---|---|
| Institutional Author: | Marc-Falco Schrader (Fachlektorat) |
| URL: | https://www.pearson-studium.de/drm/reader/fr/usr/125421/isbn/9783863268503 |
| ISSN: | 3868943552 |
| Document Type: | Book |
| Language: | German |
| Year of Completion: | 2019 |
| Release Date: | 2021/05/11 |
| Faculty: | Wirtschaftswissenschaften |
| Relevance: | nicht peer reviewed |