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The volume of program source code created, reused, and maintained worldwide is rapidly increasing, yet code comprehension remains a limiting productivity factor. For developers and maintainers, well known common software design patterns and the abstractions they offer can help support program comprehension. However, manual pattern documentation techniques in code and code-related assets such as comments, documents, or models are not necessarily consistent or dependable and are cost-prohibitive. To address this situation, we propose the Hybrid Design Pattern Detection (HyDPD), a generalized approach for detecting patterns that is programming-language-agnostic and combines graph analysis (GA) and Machine Learning (ML) to automate the detection of design patterns via source code analysis. Our realization demonstrates its feasibility. An evaluation compared each technique and their combination for three common patterns across a set of 75 single pattern Java and C# public sample pattern projects. The GA component was also used to detect the 23 Gang of Four design patterns across 258 sample C# and Java projects as well as in a large Java project. Performance and scalability were measured. The results show the advantages and potential of a hybrid approach for combining GA with artificial neural networks (ANN) for automated design pattern detection, providing compensating advantages such as reduced false negatives and improved F1 scores.
As the amount of software source code increases, manual approaches for documentation or detection of software design patterns in source code become inefficient relative to the value. Furthermore, typical automatic pattern detection tools are limited to a single programming language. To address this, our Design Pattern Detection using Machine Learning (DPDML) offers a generalized and programming language agnostic approach for automated design pattern detection based on machine learning (ML). The focus of our evaluation was on ensuring DPDML can reasonably detect one design pattern in the structural, creational, and behavioral category for two popular programming languages (Java and C#). 60 unique Java and C# code projects were used to train the artificial neural network (ANN) and 15 projects were then used to test pattern detection. The results show the feasibility and potential for pursuing an ANN approach for automated design pattern detection.
Strategy development is one of the crucial factors for a firm's performance. For it
to be developed, a strategic analysis has to be conducted first. It enables
companies to gain a deeper understanding of their internal and external
environment. In the present work, the specialty coffee market is closely analyzed through a strategic analysis. The focus of this study is the young company Tikuna, a coffee producer that aims to enter the German market. In this context, Tikuna's possible entry into the German market and the companies competitive capacities are analyzed. In order to implement the different tools of the analysis, extensive literature research, as well as one expert interview and a survey were conducted.
It was found that Tikuna possesses all characteristics to enter the German
market. However, due to the lack of a differentiation factor in Tikuna's value
proposition, its competitive capacity is limited to a short period of time. In this
sense, different recommendations are given in order to ensure long term success
in the market. The central one being that Tikuna has to use its main strength and
bring innovation to the market.
Forming complex parts out of high and ultra-high strength aluminium alloys has proved to be more challenging in comparison to the currently used deep drawing steels. Nevertheless, aluminium alloys show a limited formability in contrast with, for example, deep drawing steels. Novel processes like Warm-forming, W-Temper or Hotforming, offer the potential to produce light and highly integrated one-piece components from such aluminium alloys at elevated temperatures. When considering aluminium alloys of the 7000 group, which can reach strength values (UTS) of about 600 MPa, crash components such as side impact bars would offer a suitable field of application.
Forming at elevated temperatures, in particular with the Hotforming process, offers high potential in the production of complex structural components on the one hand and in the use of existing press hardening equipment on the other. To date, the material behaviour of aluminium alloys in the 7000 group, applied in such processes and in the later final state after forming, is not sufficiently known.
Therefore, in this study, systematic investigations on the formability and the final strength during and after forming at elevated temperature of the EN AW-7075 aluminium wrought alloy from different suppliers are conducted. In general, material- and damage/ failure models were created and implemented into simulation in order to make predictions. Characterisation of the plastic material properties on the basis of various tensile specimens as shear-, notched-, tensile- and Erichsen tests are carried out to adapt the complex material- and failure models such as Barlat YLD2000 and GISSMO to the experimental values using a parameter optimisation. These were made for the material conditions during forming, i.e. after solution heat treatment, the final condition after artificial ageing at 180°C for 20 minutes, which corresponds to the cathodic dip coating, and the T6 condition, which is the highest strength condition.
To evaluate a suitable friction coefficient for high temperature forming processes, anti-friction agents are screened, and the potential applicability evaluated by strip-drawing tests. Thereby, using an analytical relationship, friction coefficients are determined at room temperature and 180°C, which are used as corresponding friction model for the finite element forming simulation.
Crash simulations using the nonlinear finite element method (FEM) of side impact protection beams are used to demonstrate the weight saving potential of high and ultra-high strength aluminium alloys compared to a beam made of press hardened steel. A weight saving of about 20 % could be achieved with the same crash performance. This can be significantly increased to around 30 % - 40 % by using local reinforcements such as CFRP or GFRP (carbon/ glass fibre reinforced plastic) patch. For this reason, a novel process was developed which is based on the conventional Hotforming process with an integrated thermal direct joining step called “Extended Hotforming”.
Subsequently, a heatable forming tool for the production of a serial like sheet metal side impact beam was developed to validate the finite element simulation and to demonstrate the potential of the forming processes at elevated temperatures for aluminium sheet metal components.
This paper aims to provide essential information about the formal aspects of the adjustment process companies in Southern Germany utilize to adjust their employees to new surroundings. In particular, it shall be investigated and defined what formal aspects are and when firms apply them. Literature shows that companies do implement language courses, intercultural trainings or provide further information about the host country before a stay abroad. Nevertheless, the phases during and after the assignment are not taken into account with the required importance. Additionally, since national culture can be broken down into different layers, the organizational culture as one layer was analyzed, too.By conducting a quantitative research among companies in Baden-Württemberg, this paper shows the different approaches for dealing with a stay abroad. Scientific literature about the topic of adjustment of globally assigned workers shall help emphasizing the need of a deeper cultural insight. Furthermore, by attempting to explain the organizations’ culture, a better understanding of the chosen training methods shall be created. Definitions in the beginning helped to understand the concept of culture, the notion and the phases of adjustment. Almost all collected data has been accessed either through JSTOR (a digital library founded to help academic libraries or publishers) or similar databases, through the companies’ websites or through the survey results it selves.The results of this research show that the phase before the stay abroad is organized well. Companies offer pre-departure training, but during and after the expatriate time a lack of support is being observed. The firms obviously underestimate the necessary help needed during the assignment and in the return phase, which is why the thesis attempts to fill this gap. Through the organizational culture, described on the companies’ webpages the author was able to draw a conclusion to the applied training methods, which results in a consistent overall picture of the described firms. Companies from the automotive sector had the highest return rate in the survey, which is why particular attention was paid to it.
This paper describes an application analysis of one important topic of diversity
marketing – gender marketing. With the help of two surveys and content analyses
in two different media sectors – television and print media – the general trend of
gender representation in advertising could be located. While most survey
respondents are still using characteristics for males and females which were
shaped by traditional gender roles, most of them believe that the roles from the
1950s are outdated and that the media should adapt to the changes in societies in
regard to gender roles. However, the content analyses have shown that the
marketers have already adapted and are primarily presenting the viewers
contemporary images of men and women instead of the stereotyped ones from the
1950s. The only issue that has not changed yet is the color coding which starts to
differentiate between males and females since childhood. The findings of this
paper suggest that the perception and the reality do not always correspond with
each other and that, although the adoption of the change of gender roles is
advancing, it is still not completed yet.
Although production processes in Industry 4.0 set- tings are highly automated, many complicated tasks, such as machine maintenance, continue to be executed by human workers. While smart factories can provide these workers with some digitalization support via Augmented Reality (AR) devices, these AR tasks depend on many contextual factors, such as live data feeds from machines in view, or current work safety conditions. Although currently feasible, these localized contextual factors are mostly not well-integrated into the global production process, which can result in various problems such as suboptimal task assignment, over-exposure of workers to hazards such as noise or heat, or delays in the production process. Current Business Process Management (BPM) Systems (BPMS) were not particularly designed to consider and integrate context-aware factors during planning and execution. This paper describes the AR-Process Framework (ARPF) for extending a BPMS to support context-integrated modeling and execution of processes with AR tasks in industrial use cases. Our realization shows how the ARPF can be easily integrated with prevalent BPMS. Our evaluation findings from a simulation scenario indicate that ARPF can improve Industry 4.0 processes with regard to AR task execution quality and cost savings.
This research looks into the question of where and how Artificial Intelligence and Big Data can be usefully implemented into Affiliate Marketing. By consulting relevant literature and qualified experts, this work identifies 6 areas, where Artificial Intelligence can be beneficial. These areas were found to be Affiliate Recruitment, Affiliate Management, Product Data Feed Optimization, Tracking, Attribution and Forecasting.
The implementation of Artificial Intelligence in these areas revealed 3 advantages to the Affiliate Marketing channel: Saving of time, support of decision-making, and incentivizing of publishers. While a more detailed study of this research topic would be necessary for validating the results, the findings show that the implementation of Artificial Intelligence technology can help a business gain competitive advantage.